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Why to opt for Magento web development for e-Commerce website?

24 Dec. 16
1.55 K VIEWS

The very first years of e-commerce boom, it’s been helping businesses to make its place on the internet.  This enables customers to purchase directly with ease. According to Statista, the number of global internet users worldwide reached 792.6 million in 2011, and a year later it rose to 903.6 million. Also, forecasters expect there to be 1.32 billion digital buyers across the globe in 2016. This fact drives the business to enter the online trading market. Nowadays, e-Commerce is developing by leaps and bounds. To enter into the competitive world of eCommerce, Magento web development is leading the industry.

Glimpse of Magento web development

First launched by Varien Inc. in 2008, Magento now holds a market share nearly 26% as an eCommerce website development platform. Magento web development is widely used by business persons and individual retailers for developing demand specific online stores to reach their business to new heights.


Source: AheadWorks

Magento is PHP programming language and has a back-end of MYSQL database. This open source platform is supported with robust CMS (content management system) has inbuilt features like flexibility, scalability, and also has multi-functional attributes. This helps website developers to implement its proven approaches for Magento web development of customized website using different functions and tools.

Where Magento Fits In

Magento fills the space between the start-ups and the large enterprises, it positions itself as a mid-market system. This is the reason why Magento has become so dominant and in-demand within few years. For the startup store, Magneto is likely to overkill its requirements. Since it is a big, powerful system having thousands of features. It is compatible to develop the websites of multinational companies and also worth for small eCommerce companies serving for their region or city.

Magento offers a perfect balance between being dependable and flexible. This makes the platform not just simple but also a piece of rigid software. There is nothing to surprise that the leading firms like Nike and Samsung have opted Magento for their online commerce.

Features of Magento Web Development

There are no alternatives for the website to compare with this platform. The more of the impeccable features of the web development solutions are:

Responsive Website: The websites built in Magento are highly responsive in the multiple devices i.e. smartphones, tablets, IPads etc.

Marketing Automation: The main reason why to opt Magento platform for eCommerce web development is because of its SEO friendly nature. The higher traffic is drawn simultaneously results in the best rankings on different search engines.

Third Party Integration: Magento developed websites includes third-party payment gateways like E-bay, PayPal etc. in the shopping store.

Bespoke Shopping Store: Since the platform is flexible, Magento imbibes different tools to develop the tailor-made shopping stores with your own customized stores.

Multiple Storefronts: You can add multiple stores, products and also catalogs to the online store backed by a single admin and also provides uniform shopping platform to customers.

Budget Friendly: Since, Magento is open-source, the cost of developing the online stores is reduced.

Conclusion

In this continuous expansion of e-Commerce in the digital market, the owners of the business are widely seeking for a best and reliable solution for the extensible growth of business. An attractive business website not only drives more customers into it but also mounts the ROI. So, these feature-rich tools and functions of Magento make the e-Commerce web development easy for the professional web developers.

Want to talk more about Magento web development?

LetsNurture has specialization in developing rapid-growth eCommerce websites and strategies. If you have a project, you like to discuss, Get a quote from our experts.

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