Stress and fatigue are two roots to several problems people coming from all walks of life are prone to. Stress eventually leads to decreased productivity and may even end up in depression or other mental health issues.
The solution to this is a rather simple way to look at things by using meditation techniques. Increasingly, because of influencers like Deepak Chopra, Eckhart Tolle and Wayne Dier, people have started paying attention to the knowledge one can attain by meditation.
Like yoga, meditation in its simplest form is easy to learn but tough to practice. Having that said, in order to learn the nuances of meditation, people need guidance from more seasoned practitioners. This is where one can find a resounding business opportunity to look into. One such guided meditation app is Calm.
Calm has developed a strong brand amongst its followers. After its 6 years of operations Calm has been able to carve its own niche in people’s daily schedules.
Calm is called by its founders – the Nike for mind. It was founded by two British entrepreneurs who decided that they can provide a great solution which will have the potential to fight stress, sleeplessness, fatigue and decreased productivity.
What started as a simple library of relaxing sounds from the nature and guided meditation compilations, has now become a multimillion dollar brand which is turning out to be a big influencer helping people lead better lives.
Subscription/ Membership : User will subscribe to avail the app features
Brand Partnerships/ Sponsors : community leaders can help for brand partnerships
3rd Party Advertisements : to leverage all the engagement by placing ads
In-app Purchase : Special features (offline maps etc.) can be availed through it
There are thousands of apps on the app stores, both iOS and Android. That said, there are huge opportunities since the fitness and healthcare industry is growing globally. The reasons for this growth are going to be:
Increased workloads leading to stress amongst millennials.
The increased need of self-awareness.
The insightful thinking of reaching the epitome of one’s aspirations, which demands increased productivity.
Hence, the market will keep growing till guided meditation becomes an everyday part of our lives like breathing, sleeping and eating. The players who will emerge victorious out of this battle would be the ones who evolve into a brand and have multiple offerings starting with the app, content, courses, studios and physical training. All of this begins with your own guided meditation app and that is where we can help you out.
We are a team of experienced app and software developers, UI/UX designers, product managers and business analysts who can support you in achieving the very heights you aspire to take your business up to. We have an extensive experience in developing apps for clients as per their specific demands, briefs and needs.
Developing a guided meditation app like Calm will cost in the ballpark of $28000-33000. Here is a detailed bifurcation to guide you through the apps and features building up these costs.
|App Users||User Application||Admin|
|Features||Sign Up/ Login||Login|
|Meditation Guide Session||User Management|
|Sleep Stories||Program Management|
|Beginner's Program/ Advance Program||Exercise Managemen|
|Breathing Exercise||Stories Management|
|Nature sound/ Scene meditation||Manage Master Class|
|Mark Favourite||Nature Sound and scene management|
|Audio/ Video Guide||Manage Media (Video and Images)|
|Cost of guided meditation app like Calm||$28000-33000 for Android + iOS + Web Admin|
|App Users||User Application||Admin|
|Features||Thought of the day||User Analytics|
|Meditation Reminders||Ratings and Reviews Management|
|Ratings and Reviews||Subscription Management|
|Track Your Progress||Manage Reports|
|Customised Meditation age group wise|
In addition to this, we can help you add an analytics system to help you study user behaviour on your app and a chatbot API for allowing your user to interact with an AI powered instructor.
The data is generated by the user accounts and the general browsing through the app. These dashboards help you get better understanding of the data using custom metrics and analytics reports.
We can integrate the app with various wearable devices like Android Wear and Google Fit to access the app on-the-go and keep your progress on your wrist.
Our expert team of resources for your calm app development project will include:
Let’s Nurture is a unique pool of expert resources who will make your calm awesome.
We have deep expertise in developing client brief based apps.
We quote a very realistic and affordable development fee.
Because of our internal quality processes, we guarantee app approval on IOS and Android.
We offer app developers, UI/UX designers, product managers and business analysts – all in one team.
We help you out from ideation, to wire-framing, to adding strategic features, to iterations and finally to launch.