Mobile Apps can Increase the ROI of your Business

Sep. 16

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“At the end of the day, it’s all about the profits.”

In any business, whatever you do, it all comes down to the outcome in the form of sales and revenue. Some might not agree with me but that’s the bitter truth as they say. There is nothing wrong in doing anything to scale up your business and make more money until unless you follow ethical practices.

Every business person is making efforts in their own way to maximise the profits, be it CEO of Apple Inc or some local vendor selling of smartphone spare parts. Enterprises are trying newer ways to increase profitability and control the costs. A simple solution to attain these two is streamlining the business operations which would save time and eventually save money.

“A penny saved is a penny earned.”

Mobile Apps for Enterprise

Mobile Apps is proving to be a great tool in making the business profitable. Some are using Mobile Apps to connect with their prospective customers while others use it to communicate with their existing clients. Mobile Apps are also used as a complete enterprise solution and to provide the team an efficient tool to maximise the resources.

In the year 2014, there were only 7% companies in the US that had a fully implemented mobile app strategy in place, while by the end of 2015 the figure surged to 43%. This is a clear indication that how important enterprises think is the adoption of mobile apps.

Benefits of having a Mobile App

Mobile time cards enhance workforce visibility – There are many organisations yet to adopt paperless attendance system for their staff. It is difficult to manage so much data without technology. Now mobile being a pioneer, it is necessary to embrace mobile apps.

Increase Field Worker capabilities – Mobile apps can help boost the capabilities of field workers. It provides greater mobility by unchaining them from the office.

Improve workforce productivity – Smartphone has become our companion today. It is easy to manage tasks over the mobile than on desktops or laptops. It completely eliminates the paper work and makes things available at a simple touch.

GPS capabilities streamline vehicle routing – Businesses to locate their workers and track their tasks. It also allows greater efficiency in dispatching workers to job sites by visualizing routes on a map.

Cross-platform synchronization – Using the right inventory management software, companies can sync information across devices automatically. This allows data to be entered at the source, reducing human error and improving outcomes.

Improve quality control – Smartphone apps disqualifies human error and oversights when it comes to quality control, safety, and compliance issues. The option of having photos & videos helps it in making complete and clear reports with visual proof of any issues.

Investments in Mobile App Startups by Companies

Mobile is creating whole new segments of our economy. In 2007, mobile apps didn’t exist. Five years later in 2012, they were an $18 billion industry – and are expected to be a $46 billion market by 2016. Mobile apps have revolutionised the way industries work.

Having a mobile app strategy make your business stand apart from the conventional ones. Even investors look to invest in the company that is tech-friendly and today’s top tech is mobile apps. Investing in mobile apps is going to beat conventional investing in the same way investing in websites did it. The future is here, get involved now.