Buying grocery is a routine activity of every household. It is a family’s basic need to buy dairy products, cereals, snacks, fruits & veggies etc. on a daily basis. Most well to do families have servants who run to a grocery store everyday to buy the stuff. But families with moderate household income themselves go to the store to get groceries.
Visiting Grocery Store
Travelling all the way to the grocery store is not an easy task to do. The next thing is to identify the products you need, load them into the basket and get them billed. Therefore, all this process takes quite a decent time of a buyer. Given below are some consideration you need to make while purchasing groceries from retail stores.
Time Factor:
Depending on the distance to travel, it may take you anywhere between quarter of an hour to half an hour to reach the grocery store. You may then need to walk between the shelves, manoeuvre with the crowd, pick the products and get them billed. Altogether the entire shopping cycle would require you to spare few hours of your precious time.
Product Stock and Availability:
Sometimes the product that you are looking for may not be available at that particular moment because of unavailability or due to product going out of stock.
Impulsive Purchase:
Every time you visit a grocery store you tend to buy items like chocolates, snacks and other eatables out of impulsion or sheer temptation.
Bulky-Heavy Product Purchase:
Often large volume or monthly supply of wheat flour packs, cereals and other groceries are either too heavy or bulky to carry them along on a bike or on foot.
Application of Technology to revolutionize grocery purchase
Information technology has revolutionized the lifestyle of people to make things easy and convenient for them. Now, with the help of smartphones you just need to feed in your order list and make payment with a tap of a button to get groceries delivered at your doorstep.
While the m-shopping offers convenience and time saving it also has certain drawbacks to consider about. Here listed below are some of the advantages of using mobile apps in m-shopping of groceries.
Advantages
- Saves time and provides convenience: By using a mobile app you can choose precisely the type and quantity of the grocery item. This also helps to get the grocery delivered at your doorstep at your convenient time. This pulls you away from personally visiting the store, thereby saves your time and provides convenience.
- Allows you to plan in advance and delivers at your doorstep: Mobile apps gives you complete access to the grocery catalogue. Thus, allowing you to search easily and plan your order that falls within your set aside grocery budget. Grocers also promise to door deliver the order and thus save you from carrying all the bulky heavy load on your own.
- Reduces unnecessary spending and offers discount coupons: As the order is planned, it prevents impulsive buying. Also, to promote m-shopping grocers often provide discount coupon code from time to time.
This is surging business avenue and its right time to get into this. All you need is the right team to manage the business and a flawless mobile application that can serve as a link between your team and customers. LetsNurture’s has got a reputation for developing sturdy mobile apps that are very much user friendly.
For any suggestions or feedback tweet us at @letsnurture. To discuss business you can mail us at info@letsnurture.com