How do Chatbots benefit Businesses and Marketers? What do your consumers expect from the bots?

How do Chatbots benefit Businesses and Marketers? What do your consumers expect from the bots?

03 Oct. 19
959 VIEWS

According to compounded annual growth rate (CAGR), global chatbot market is projected to account for $1.23 billion by 2025.

Tools designed to simplify the interaction between humans and computers have hit the markets recently – the chatbots.

It is an Artificial Intelligence (AI) based software which can simulate conversation with a user in a natural language through messaging applications, websites or mobile applications.

These are the upcoming most promising and advanced expressions of interaction between humans and machines.

Running a productive business requires lower overhead and high profits, and this is the tool that fulfils this requirement and thus, is gradually gaining popularity in business, but yet to become indispensable.

Benefits that consumers expect from the bots

A number of businesses have already implemented chatbots and a lot many planning to integrate this strategy into their business growth plan. But here comes up questions!
Are the consumers really welcoming this new technology?
Are they expecting their digital partners the same way as you have planned for your business?

Customers do prefer chatbots serving them with instant support rather than communicating with a customer support agent which sometimes become tedious. No one enjoys waiting their turn.
The bots can be extremely smart and intelligent yet not pretend to be human, and that’s absolutely fine!

Respondents expect the bots to be easy and fun to talk to. Smart assistants with artificial intelligence are dramatically changing businesses. Simultaneously, from consumers perspective, the consumers would always prefer personalized reply over an automated response.

Boost your business

There’s raising inclination of consumers towards the use of chatbots. More and more businesses are on to progress the development of AI for their success. Better chatbots mean better time-saving solutions and cutting labour costs.

  • The chatbots have gained an edge over standard services in terms of intelligence. The consumer-based businesses to witness massive increment with the use of these AI-based Chatbots.
  • Chatbots can provide personalised customer experience and services as those of humans.
  • This also helps in an accurate analysis of large number of consumer insights.
  • Natural Language Programming (NLP) assists in providing a human experience and making chatbots interactive.

Increase your sales

Now you can harness the power of chatbots to increase your marketing and sales. Marketers are constantly engaged in finding ways to drive business through digital means. Chatbots serve as the perfect way for this.

  • This is the future of brand awareness.
  • Indisputably, chatbots and virtual assistants are the future of marketing and customer support, highly prone to offer innumerable opportunities for your brand.
  • The assistance provided by chatbots when it comes to customer decision reduces time scanning through search results, and in turn entails fewer steps to complete a purchase, consequently resulting in lesser decision points where a customer could change their mind
  • Since, the generations ahead are increasingly moving towards digital technology, you can be sure that businesses will also adapt towards the same.
  • Driving results in marketing and sales means connecting with customers and clients on more than just the surface level.

Why choose Let’s Nurture?

Let’s Nurture is a leading Chatbot development company offering various solutions for 10+ years. Our experienced team of Chatbot developers and consultants understand the pain points of clients and ensure to add business value by delivering the best interactive chatbot solution that can automate customer interaction on your website and social media channels by developing NLP powered Chatbots tailored to your specific requirements.

To know more about Chatbot App Development, please contact our business development team now.

Author

Lets Nurture
Posted by Lets Nurture

Blog A directory of wonderful things

Chatbots for the healthcare industry

From apps that monitor your blood pressure and heart rate to apps that help you with mental health, there are countless mobile applications for health and fitness. It is estimated …

COVID lockdown has brought the digital future forward

The Novel Coronavirus epidemic that has spread its tentacles worldwide almost brought business and the economy to its knees. With no way of attending office, how are employees supposed to …

The Impact of COVID 19 on Restaurant & Hospitality Industry

Coronavirus has literally crippled the economies of different countries catastrophically and has forced many industries to put down their shutters for long. Some have closed down temporarily abiding by the …

Top chatbots trends and statistics to follow in 2020

According to a report, 35% of customers like to see more companies utilizing chatbots, and around 57% of consumers like chatbots for their instant responses. Recently, Facebook released a survey …

AI for Pneumonia Detection

The risk of pneumonia is enormous for many, especially in the nations where billions face energy poverty and rely on polluting forms of energy. “The WHO estimates that over 4 …

How Outsourcing & Subcontracting help companies with Disaster Management

According to recent google reports, 114 countries have reported that 1,18,000 have contracted Covid-19, the disease caused by the virus, known as SARS-CoV2. Nearly 4,300 people have died. Introduction Where …

10 most extensively used Python libraries

Python, being one of the most sought after programming languages, has a huge collection of libraries. In fact, this expansive set of libraries can be considered as one of the …

AI for Food Detection

“Four simple ways to fight diabetes/Obesity: Go for regular medical check-ups; Exercise more; Watch your diet, and Cut down on soft drinks.” – Singapore PM Lee Hsien Loong (Nvidia Research …

Django vs Laravel vs Node js

Web Frameworks are basically software packages that ease the complexity of web development. They come with many inbuilt features that are common in web development, thus minimizing the development time, …

8 Chatbot Development Frameworks: Building a Better Bot for Your Business

There has been an explosion in the use of chatbots across both business websites and messaging applications, mainly because businesses want to cater to their customers and customers have a …

Implementation of AI in Financial Planning

AI focuses on a future where machines not only do all of the manual labour, as they have done since the industrial revolution but also the work which requires Intelligence …

Importance of reliable IT outsourcing partner during a global pandemic

Though a bad reputation has developed over the years, outsourcing is on the rise and for good reason: it is a sound financial strategy for companies, of all sizes and …

Tech in Prenatal Care-Empowering rural women with a mobile first avenue for information

In the era of wireless technology, where there are more mobile phones than people, mobile applications play an important role for rural women to improve their maternal health. Technology is …

Survival of the Fittest is now the Survival of the Agilest

A joint study by Forbes magazine and Scrum Alliance has found that Agile practices are gaining a lot more popularity among SME businesses and across sizes that and include startups, …

How agile will transform the organization framework?

Innovation is no longer just about new technology, it is about new models of organization. The high tech breakthroughs that do count today are not only about speed and performance …

The time is now for Machine Learning

Have you heard your peers discussing Machine Learning (ML) yet have only a vague idea of what that implies? It is safe to say that you are burnt out on …

Robotics & AI: The Two Integral Parts of the UAE Healthcare Industry

According to recent reports, the Telecommunications Regulatory Authority (TRA) announced a series of contingency plans for the UAE healthcare sector to ensure the connection of hospitals and medical centers around …

UAE Drone Monitoring: Constructions Sites in Abu Dhabi

While drones or unmanned aerial vehicles are nothing new to the mainstream media, they have come a long way in both their technical specifications and their capabilities. Modern drones are …

Blockchain Technology: Opportunities and Challenges in India

Blockchain Technology: Opportunities and Challenges in India While blockchain continues to generate widespread enthusiasm among public bodies, enterprises, and organizations, more mainstream industries are choosing to adopt this new-age and …

How Virtual & Augmented Reality Will Evolve and Impact Society in 10-15 Years

While we are constantly reminded that we have made numerous strides in technology over the last few decades, our actual ability to notice the changes that have occurred, is minimal. …

CONTACT US

Have an !dea or need help with your current business?

loading...
We use cookies to give you tailored experiences on our website.
Okay