7 Trending Mobile App Design and Development Principles


Feb. 17

5.13 K


Thousands of existing applications having unique and highly commendable user experience have no room for apps just because of average design and underrating user interface. Mobile app design plays a vital role to leverage the maximum of the user experience of a mobile app. Being a mobile app designer, you must set a benchmark, to set either new UI or keep staring at your application. The best thing is that it is instead simple if you pay heed to certain UI/UX principles for your mobile app design and use them in your designing efforts.

Once you start with your mobile app design, it becomes necessary that you adopt the mobile mindset. You have to keep in mind that you might need to abandon some of the stuff to fit into the mobile space. Let’s begin.

1.Put your users – and their goals first

The goal of the app you are developing must be clear by its name, its description, and the aesthetics. The each and every facets of the app must be focused on a goal. No matter whatever the purpose your app may serve, it should be following the target users. This lets each and every facet should be attracting that engaged user.

Once you achieve this principle, you can follow the other one. Moreover, if users are not finding your app an appealing one, they will neither respond to you. You can take the example of games, that make them entertain and have more challenges to be followed will pursue them for in-app purchases. So, understanding the mobile app design from the user’s point of view, understanding their needs and desires, and developing the app on what users need may result in the true business success.

2. App Navigation and Exploration

The app you are developing must be imparting convenience to the users. In practice, a simple UX stipulates the users are more likely to use your app. Keep your each section of your app unfold consistently, that create an outstanding smooth flow. Anything that is emerging out of the app may leave the user frustrated.

The icons, buttons and other key elements must be visible to the users. Get rid of hiding them in any sort of menus as many of them fail to access them. You can also select the right navigation model for integrating each navigation element in the available screen.

3. Get rid of unnecessary data

Mobile devices are nowadays used more as compared to the larger devices. This shows that the devices must follow the careful data flow of the app. As they cannot handle load, process and display the exact data. This can also be taken in the account of the UX i.e the app that doesn’t have resources to flow unnecessary information. Moreover,  the user doesn’t have the patience to filter the data that they don’t care about.

4. Bigger is better

The text, buttons and other key elements you include in the app must be limited to the people’s vision, dexterity, and finger size. Generally, thumbs drive 75% interaction in the mobile and even our fingers are more flexible and we have better control of our screens when we use them.

A small button or link becomes difficult for the users to click on a first. However, this is not accurate when the flexibility of the users is compromised. Thus, these all factors must be taken care of for mobile app design.

5. Carefully integrate mobile app design capabilities

Devices on which you are focusing the app to be installed more, you must take what and how capabilities must be integrated into the UI. You can consider these points:

  • At the time of clicking and swiping, there may be others that users are not aware of gestures. Note that the gestures that are invisible to the users, you must highlight them smartly to drive users’ attention.
  • Smartphones have many dissimilarities of keyboards and actually, it annoys users to select one if your app needs something for inputting. So, think wisely and allow specific variations to appear automatically.
  • The portrait is many times a default orientation for many apps, better not to ignore the usefulness of the landscape orientation if there is a need for typing.

6. Honor the needs of different platforms

In the case of iOS and android app development, if you are planning to extend from one application to the other one or you are developing a platform-independent app, make sure your mobile app design has required flexibility. Moreover, the focus should be, it must be compatible on different platforms. If you find it difficult, invest in different app versions for different platforms. This everything depends on your targeted audiences and their preferred platforms.

7. Always test everything you build and look for ways to improve it

When it comes to testing, the team always think about quality assurance. The testing is done for app functionalities to make sure there are no bugs and gets compiled without any errors. Use different usability tests like remote testing and user testing to make sure you can truly satisfy your customers.


To stay competitive in this emerging world of mobiles, you need to excite your users to try your app and revisit it frequently. If you use these strategies, your mobile app design may result into the more engaging. However, it is useful to a large number of users paying back your efforts with their visits and completes your desired conversion paths.

If you want to discuss and know more about the UI/UX principles, get a quote from our experts.


Ketan Raval
Posted by Ketan Raval

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