2019 Technology Trends to Watch in an Increasingly Mobile Landscape

In 2019, technology users are expected to gravitate further towards portable devices that support mobile interactions. Smartphones, smartwatches, and virtual assistants, for example, are becoming the go-to devices for many. Traditional tech devices that are bulky and less adapted to human behaviors are falling out of favor. For web designers and developers, the demand by consumers for mobile-friendly applications presents them with the unique challenge to create friendly, engaging applications, that work equally on web and mobile app platforms.

New technologies, and strategies for combining them, are developing to satisfy consumer demands of their personal devices.

Voice User Interface (VUI)

Technology solution that incorporates voice skills, like Amazon Alexa & Action on Google (AoG), have become an expected component of today’s electronic products. Devices that support Google Assistant and Alexa have made it into mainstream options for personal users. The original voice user interface (VUI) created in 1952, named “Audrey,” has certainly come a long way. Today, Audrey’s descendants are being incorporated into home assistant systems that speak clearly, with lovely soothing tones. The devices are user-friendly, functional, and with a slight Ray Bradbury-esque vibe to them.

While voice skills & applications have a clear visual presence on the shelves of the electronics departments; what the consumers don’t see is how VUI technology is shifting the way Alexa skill developers can build and design products with enhanced user experiences. Users are moving toward more mobile devices with integrated technologies, ultimately changing how content can or cannot be consumed. VUI will become a necessary feature to maintain user engagement in a growing mobile environment.

User experience designers in 2019, wanting to stay on top of designing needs for the oncoming mobile curveball, may want to add Voice User Interface (VUI) design knowledge as part of their key strategic skills.

Progressive Web Applications

Increasing user engagement is a perennial trend in the web design and development world, regardless of year. But in 2019, using progressive web applications (PWA) is an ideal way for designers to stay on top of the omnipresent user engagement factor. PWA’s are merging the benefits of websites with the benefits of native mobile applications, and leaving their specific limitations behind. They are fast, work in the absence an internet connection, and they are great in re-engaging users.

Major retailers opting for PWA’s are seeing impressive increases in traffic and conversion rates. Flipkart, after adopting a PWA, saw 60% of users who had uninstalled the native Flipkart app return to use the PWA one. Pinterest users linger 40% longer on the Pinterest PWA than they did on the native app.

As the benefits of PWA’s continues to outshine the native mobile app experiences, we are sure to see more browsers opt-in with support for progressive web applications.

Accelerated Mobile Pages (AMP)

The demand for fast-loading web pages isn’t slowing down, and in the design and development world, milliseconds matter. Especially for web applications that users are accessing more and more, through mobile devices. Accelerated Mobile Page development is a solid option in achieving lightning-speeds in the competitive sector of web development.

AMP’s should appeal to designers because they deliver a native-app-like experience, that’s easily discoverable, loads seamlessly, and the users enjoy using. And, possibly most important, they are fast. As mobile-friendliness is part of Google search ranking, developing apps that work very well for users in a mobile setting is vital to businesses.

Businesses that have integrated AMP, with progressive results include Wired, Carved, and Event Tickets. Accelerated Mobile Pages can improve a user’s mobile experience by enabling more traffic, increasing conversion rates and profit, via the mobile portal.

AMP’s + PWA’s: The Ultimate Development Choice

2019 will see many designers combine AMP’s with PWA’s to produce a product with the benefits of both technologies. Combining AMP’s with PWA’s can create a perfectly balanced, mobile friendly, applications. They can grab a users attention with a fast and friendly AMP, then get people to stay awhile, and be engaged, with a native-like experience brought to them by a PWA.

Creating a site that is mobile friendly and interactive, is essential for success in today’s web-development world. More and more users are looking to their mobile devices for native-like online engagement. AMP + PWA are amazing new tools developers can combine, to build an outstanding product that meets the latest consumer demands, of improving personal interaction with technology.

Wearables and Content

Wearables have gone well beyond smartwatches and smartphones in the past few years. In addition to the classic Fitbit and comparable trackers, technology-infused clothing is becoming a reality, hands-free breast pumps are on the market, and virtual assistant features are being added to bike helmets. While fitness trackers and wrist-worn devices are still the number one seller in the wearable world fulfilling their potentials through wearable application development, newer options are starting to gain substantial street cred.

E-Textiles, clothing pieces lined with sensors of all kinds that monitor, and likely judge, personal biometrics, are on the way, to take hold of the 2019 marketplace. The emergence of smart-clothes brings a new opportunity to deliver content to the user. Traditional content rules are not going to apply to these products.

Shorter articles, more video, and more audio content will be best to engage the user. For reading content, information will need to be concise and easily understood. Images and videos are quicker to consume than reading, so those could become the go-to content formats, for wearable devices. Voice-activated features will also be essential in creating a successful interaction between the user and many wearable devices.

Content Delivery is Changing

Technology advancements are shifting towards adapting to an individual’s lifestyle, and therefore, is increasingly mobile. People are consuming content differently, so the design and delivery of content should adjust to the user’s preferred method of consumption. Voice interaction is key. Responsive and fast apps will entice user engagement. Devices working with human physiology will find new ways into the mainstream.

Maintaining fresh, multi-faceted strategies for the provision and delivery of content to mobile users could produce substantial analytical gains in web design and development this year.

How Let’s Nurture helps businesses with custom IT solutions?

Let’s Nurture is an ISO 9001:2015 certified IT offshore development company, recognised for providing custom mobile app development and web development services using trending technologies. We possess expertise in providing best-in-class applications integrating cognitive technologies like Internet of Things (IoT), AR-VR, Chatbot, AI-ML, etc. Our in-house Alexa skill developers and Action on Google (AoG) developers build solutions which are seamless and unique, based on the nature of the industry we work for.

If you are interested in enhancing your product while creating a highly interactive yet robust platform on web or mobile, get in touch with our expert business consultants before moving for product development.

We will be happy to help you!